Dix & Eaton – Public Relations, Communications & Marketing Dix & Eaton – Public Relations, Communications & Marketing

Analytics + Creative + Digital

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See what our team is thinking about. And how it can help you.

Social media apps and your IR team

September 1, 2016

Social media apps and your IR team

Angela Almasy

Social media apps like Snapchat, Facebook and LinkedIn keep us connected to friends, family and colleagues far more now than...

Social Media & Presidential Politics: What Your Brand Can Learn

February 21, 2016

Social Media & Presidential Politics: What Your Brand Can Learn

Angela Almasy

Way back in 2012, the last presidential election year, Instagram was still the new kid on the block, Snapchat had...

The 5 Hottest Trends in SEO for 2016

February 4, 2016

The 5 Hottest Trends in SEO for 2016

D&E Staff

2015 was a big year for SEO as Google announced new rules and implemented top-secret algorithms.  2016 will prove to...

4 Ways to Improve How You Measure PR

January 5, 2016

4 Ways to Improve How You Measure PR

Angela Almasy

These days we measure everything, from how many likes our Instagram photos get to how many dollars we saved on...

Why non-millennials, and your brand, should start using Snapchat

December 7, 2015

Why non-millennials, and your brand, should start using Snapchat

D&E Staff

Why Snapchat is for everyone A colleague of mine recently shared the tweet below as a humorous example of public figures and...

Using Analytics to Measure Your CEO’s Influence – Part Two

December 2, 2015

Using Analytics to Measure Your CEO’s Influence – Part Two

Angela Almasy

When you think about your how company’s brand is perceived in the public eye, you must also consider who represents your brand,...

Using Analytics to Measure Your CEO’s Influence – Part One

November 30, 2015

Using Analytics to Measure Your CEO’s Influence – Part One

Angela Almasy

CEOs represent many things to an organization. They provide leadership, and they are often the face and voice of the...

Instagram and your brand: a picture is worth a thousand data points

October 26, 2015

Instagram and your brand: a picture is worth a thousand data points

Lisa Zone

This post originally appeared in the October 19 edition of PR News. To read more about Lisa’s thoughts about using data...

The 4 keys to great content audits

September 3, 2015

The 4 keys to great content audits

D&E Staff

Everyone’s looking for the secret to unlocking better content marketing as though it were the Da Vinci Code. Many marketers...

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