Blog 3 easy ways B2Bs can optimize social media efforts In B2B organizations, the role of social media owner or community manager is often simply added to someone’s existing responsibilities, not carved out as a separate function.

Blog Why social media listening matters To help companies know what social media conversations are happening out there, more marketers are turning to social media listening.

Blog Getting your story told starts with research Trying to execute a media relations campaign in a vacuum is a recipe for failure. Just like any other project or campaign, you have to do proper due diligence and research, research, research to be successful.

Practices Graphic Design We view design as a collaborative process and we strive to develop unique visual solutions whether we are designing a new logo, a new website or anything in between.

Blog 5 reasons to consider an employee app Employee apps are on the rise … and for good reason with all the current challenges facing internal communications – multiple channels and messages, employees who might not be in front of a computer, limited budgets, etc.

Case Study Sherwin-Williams 2016 Annual Report The theme of the 2016 annual report highlighted a milestone year for Sherwin-Williams as the company celebrated its 150th anniversary with employees, customers and partners. The report continued to feature the distinctive colors and photography that provide a consistent identity from year to year and reflect the company’s leadership in the paints and coatings industry.

Blog 3 simple steps to an informed employee base The best way to share your information often depends on the types of employees you have within your organization.