investor
relations

Investor Relations Overview

Investor relations is far more than merely a compliance function.  It is a complex marketing process that competes for sophisticated buyers by articulating – and raising awareness of – a company’s value proposition through an integrated outreach strategy. When done right, investor relations can make a demonstrable difference in a company’s shareholder base, sell-side following, market cap and cost of capital, as well as serve as a critical intelligence-gathering mechanism for senior management and the Board of Directors.

Investor Relations Services Include

• Shareholder communications
• Investor targeting
• M&A/IPO communications
• Proxy contests/shareholder activism
• Bankruptcy communications
• Investor perception studies
• IR Web sites/digital strategies
• Annual reports
• IR training
• IR function development and assessment

Industries Served

• Investor Relations
• Crisis Communications
• Customer Communications
• Media Relations
• Employee Communications
• Digital Communications
• Reputation Valuation
• CSR/Sustainability Communications

Investor Relations Case Studies

• Glatfelter Shareholder communications and tools for a new strategic direction
• Dolan Media Gauging investor perceptions
• Agilysys Communicating in the heat of battle