March 19, 2007

DuPont tries video blogging

DuPont has decided to try and tap into the viral nature of video blogging be creating a series of video ads. The ads are sciene stories hosted by Amanda Cogdon. DuPont will advertise the stories on BoingBoing and Digg Videos. First read of this on BuzzMachine.

Posted by kpoor at 10:13 PM | Comments (0)

May 08, 2005

Future of Newscasts?

A recent article in the Washigton Post discusses how video blogs, such as Rocketboom created by Amanda Congdon, could become the future of newscasts. Will we as PR professionals soon be pitching Amanda and other vloggers? One thing is for sure, vlogs are gaining momentum. Steve Rubel shows that Rocketboom is getting a bunch of attention. It has also caught the attention of long time corporate communicaitons professional Shel Holtz and Microsoft technical evangelist Robert Scoble.

Posted by kpoor at 09:09 PM | Comments (0) | TrackBack